Lateral is a real estate investment and development firm delivering impactful, sustainable projects in partnership with local authorities, communities, and investors, primarily within the STEM sector. Originally named and branded by Ascend, the business had grown significantly in both scale and ambition. The brand and website were evolved to reflect this maturity. The updated identity introduces greater robustness and sophistication, grounded in Lateral’s core principles of community, collaboration, and long-term impact. At the same time, the distinctive energy and challenger spirit that define Lateral were carefully retained. The result is a confident, future-focused brand that supports the company’s continued growth and expanding influence. lateral.london